$80.60
FREE delivery 15 - 17 July. Details
Only 1 left in stock.
$$80.60 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
$$80.60
Subtotal
Initial payment breakdown
Delivery cost, delivery date and order total (including tax) shown at checkout.
Ships from
discount_academic_books
discount_academic_books
Ships from
discount_academic_books
Returns
Eligible for change of mind returns within 30 days of receipt
Eligible for change of mind returns within 30 days of receipt
This item can be returned in its original condition within 30 days of receipt for change of mind. However, if your item is damaged or defective, you may be entitled to a remedy after 30 days. Contact the seller or visit Third-Party Seller Returns to learn more.
Payment
Secure transaction
Your transaction is secure
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
Kindle app logo image

Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet or computer—no Kindle device required.

Read instantly on your browser with Kindle for Web.

Using your mobile phone camera, scan the code below and download the Kindle app.

QR code to download the Kindle App

Follow the authors

Something went wrong. Please try your request again later.

Business Research Methods Paperback – 16 December 2010

4.4 out of 5 stars 71 ratings

off $80 with an Eligible Card. Enter code CARD10 at checkout. Discount by Amazon. Terms  off $80 with an Eligible Card. Promo code CARD10 is saved to your account. Discount by Amazon. Terms  
Or $26.87 /mo (3 mo). View 2 plans

You can select and apply an appropriate plan based on your cart value at checkout.

Payment options Interest Total*
$26.87/mo (3 mo)
minimum purchase of $50
0% $80.60
* The payment amount shown here does not include the cost of any additional selected options. See total payment amount (including shipping cost) at the checkout.

** Latitude: Monthly credit card fee (currently $10.95) will apply. Equal monthly repayments apply, account fees, late fees apply. Provider may charge interest. Exclusions apply. For more details click on Learn more above. You acknowledge that credit is provided to you by Latitude Finance Australia ABN 42 008 583 588, Australian Credit Licence number 392145, and the instalment plan is subject to the terms and conditions imposed on you by Latitude. Equal monthly repayments apply (exact amounts specified in your Latitude statement) and card fees will be charged by Latitude. If you fail to make your minimum monthly payment for two consecutive months, you agree that your equal monthly payment plans (Instalment Interest Free Promotion) with a term of fewer than 33 months will change into a minimum monthly payment plan (Interest Free Promotion) for the remaining duration of the initial plan term. If you fail to make a payment on time, Latitude will charge late fees. Latitude will also charge interest on any outstanding balance at the end of the instalment plan period you select at the rate set out in its T&Cs (currently 29.99% p.a.). Interest may also apply to other Latitude credit card transactions or if you do not comply with the Latitude T&Cs.
Account type Interest
Zip Pay
Always interest free^
Zip Money
12 mo interest free,
25.9% p.a. thereafter*
The payment amount shown here does not include the cost of any additional services. See total payment amount (including shipping cost) at the checkout.

^Zip Pay: This is a credit product and is interest free. Minimum monthly repayments are required. A monthly account fee of $9.95 is charged by Zip and is subject to change. Pay your closing balance in full by the due date each month and Zip will waive the fee. Available to approved applicants only and subject to completion of satisfactory credit assessment by Zip. Other charges may be payable. Fees and charges subject to change. Zip T&Cs apply. T&Cs available on application. See your Zip contract for further details. Credit provided by Zip Money Payments Pty Ltd (ABN 58 164 440 993), Australian Credit Licence Number 441878.

*Zip Money: Interest free term subject to minimum spend and promotional partner offer. Available to approved applicants only and subject to completion of satisfactory credit check. The repayment advertised will repay the transaction balance within the advertised interest free period. A monthly account fee of $9.95 applies and a one off establishment fee may apply for new customers. Under the contract, minimum monthly repayments are required and will vary depending on your credit limit. Instalment plans split eligible purchases of $300 and above into equal repayments within the interest free period. If you turn off instalments, transactions will be reverted to the minimum monthly repayment. Paying only the minimum monthly repayment may not necessarily repay a purchase within the interest free period. Any balance outstanding at the expiry of the interest free period will be charged at the standard variable interest rate, 25.9% per annum, as at 1 June 2023. Other charges may be payable, see T&Cs. Interest, fees and charges are subject to change. Terms & Conditions apply and are available on application. See your contract for further details. Credit provided by ZipMoney Payments Pty Ltd (ABN 58 164 440 993), Australian Credit Licence Number (441878).
{"desktop_buybox_group_1":[{"displayPrice":"$80.60","priceAmount":80.60,"currencySymbol":"$","integerValue":"80","decimalSeparator":".","fractionalValue":"60","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"Rw1L5QJgXJZ4bmadmxJF2g38Zp9w2pxILFjCYULSfrqzZRxEhm15eN0L2qQbM5Wb5lZ4N%2BCbFsnG71KfXv2s8pdEj7X0o2P7cm6PKUXlhDcl179Swwe6GeUcrv0rk8bZ0t%2B7JjGlXpSA7kNPCDl23piKUcIfC4%2Bpq0z5eaG4h4eRm6XCMt6JvYqWjtUtCc%2Fg","locale":"en-AU","buyingOptionType":"NEW","aapiBuyingOptionIndex":0}]}

Purchase options and add-ons

The Eleventh Edition of Business Research Methods continues to provide the most timely, richest, and most comprehensive coverage of the research experience in Business Research Methods. Students and instructors will find thorough coverage of all business research topics –backed by solid theory. The expertise and practical experience of Cooper and Schindler is evident in the realistic Snapshots, Close-Ups, PicProfiles, and case studies found throughout the text. Managerial decision making is the underlying theme, and topics and applications are presented and organized in a manner that allows students to thoroughly understand the business research function. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during your course.

There is a newer edition of this item:

BUSINESS RESEARCH METHODS
$140.93
(8)
Only 1 left in stock.

Product description

About the Author

Teaches research methods, statistics, and organizational behavior in the masters and doctoral programs of public administration and business. Cooper's Ph.D. is from Kent State University. In addition to grants, articles, books, and monographs, he has received several teaching awards, most recently from the College of Architecture, Urban & Public Affairs. Dr. Cooper serves as the managing director of the Cooper Research Group, a consultancy specializing in customer satisfaction, loyalty, defection, and market segmentation research for the electronics and computer industries. Currently, he provides senior management of domestic and global firms with brand, segmentation, and service analysis. Prior to his academic career, Cooper was responsible for executive recruitment at a Fortune 500 and was an U.S. Air Force Captain during four years of active duty.

A winner of the prestigious Leavey Foundation Award in Free Enterprise Education, her institutions Distinguished Teaching award, and a two-time nominee for the CASE Ohio Teacher of the Year, Schindler has 40 years of experience teaching business research, marketing management, and creative advertising. Creator and long-time Director of Wittenberg's Center for Applied Management, she coordinated the Small Business Institute (SBI) program (winner of the 1996 National Showcase Award for innovation and excellence), as well as the Project Management Assistance program, in which she has guided more than 350 undergraduate students doing experiential research and strategic projects for businesses, not-for-profits, and government agencies. Schindler, professor emeritus  of Business Administration at Wittenberg University, mentors research methods and marketing faculty and is a strategic management consultant.

www.linkedin.com/in/pamelaschindler/

Product details

  • Publisher ‏ : ‎ McGraw Hill Higher Education
  • Publication date ‏ : ‎ 16 December 2010
  • Edition ‏ : ‎ 11th
  • Language ‏ : ‎ English
  • Print length ‏ : ‎ 864 pages
  • ISBN-10 ‏ : ‎ 0071289224
  • ISBN-13 ‏ : ‎ 978-0071289221
  • Item weight ‏ : ‎ 215 g
  • Dimensions ‏ : ‎ 21.9 x 2.6 x 27.8 cm
  • Customer Reviews:
    4.4 out of 5 stars 71 ratings

About the authors

Follow authors to get new release updates, plus improved recommendations.

Customer reviews

4.4 out of 5 stars
71 global ratings

Review this product

Share your thoughts with other customers

Top reviews from Australia

There are 0 reviews and 0 ratings from Australia

Top reviews from other countries

  • Xiaobei Sun
    5.0 out of 5 stars It is good use for me
    Reviewed in the United Kingdom on 9 November 2013
    Format: PaperbackVerified Purchase
    this is a essential reading for me. I buy it for reading and learning efficiently. It is useful for improving my studying!
  • Jean-Pierre Moineau
    4.0 out of 5 stars Four Stars
    Reviewed in Canada on 2 August 2014
    Format: HardcoverVerified Purchase
  • Sean Hemingway
    5.0 out of 5 stars complement one another in many good ways. The coverage of each is different from ...
    Reviewed in the United States on 12 February 2016
    Format: HardcoverVerified Purchase
    The three books: Research Methods for Business Students by Saunders et al., Business Research Methods, 8th Edition by William G. Zikmund et al., and Business Research Methods by Donald Cooper et al. complement one another in many good ways. The coverage of each is different from the others which is good. All three books are written in a straight forward and accessible style.Business Research Methods (McGraw-Hill/Irwin Series in Operations and Decision Sciences)
  • Janet Pruett
    5.0 out of 5 stars Marketing Research
    Reviewed in the United States on 18 July 2012
    Format: HardcoverVerified Purchase
    Book came fast, great condition, looks like it has never been used. The price was the best I could locate on the World Wide Web. It was nice to receive a book that did not have stains on it.
  • Raymond A. Brow
    3.0 out of 5 stars Ensure you understand the Kindle format
    Reviewed in the United States on 29 January 2012
    Verified Purchase
    In general, the content of the text is well done. There are many examples as well as reasonable process flows to be used for creating and documenting research.

    My concern is the format offered for Kindle readers. The book is offered in Print Replica format, not traditional Kindle format. If the reader is used to Kindle format, then beware, there are substantial differences. I will highlight three. First, there is no search. For a book that will be used essentially as a reference text, I find this unacceptable. This lack is not documented in the fine print. Second, the text can only be loaded to 2 devices. This is documented, but it's good to recognize the deviation from the standard Kindle practice of 5. It is not uncommon for me to have books loaded at home, work, and then on one mobile device. Maybe that's overkill. The point is, however, if one is not aware of the restriction (who reads the fine print?), the message provided by the Kindle reader directs one to delete devices. This is not the fix. So there is a change, and the Kindle reader message is misleading. Finally, I find the print hard to read, particularly the portions of the book printed in colored fonts, such as aqua. It is largely unreadable without enlarging the page to a ridiculously enormous size. I find Print Replica in general is a step backward for the Kindle.