Summary: Advertising (Lecture & Book Revision)
Subject notes for UniMelb MKTG90009
Description
Summary of the subject 'Advertising' including the revision of the relevant chapters of the prescribed book "Advertising, Promotion, and other aspects of Integrated Marketing Communications". Includes examples, tables and pretty much everything you need to know. Be aware that week 9 is not included.
UniMelb
Semester 2, 2016
40 pages
12,686 words
$34.00
7
Campus
UniMelb, Parkville
Member since
February 2016