Description

Full lecture notes, lectures 1-9. Include images and diagrams. Topics include: - globalisation and international business - multinational enterprise and OLI framework -competitive advantage of firms and nations - global value chains and the MNE - integration and responsiveness - international competitive dynamics - global manufacturing - global customisation - global innovation & learning


UNSW

Term 1, 2019


51 pages

11,264 words

$34.00

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