Event Sponsorship and Revenue Notes
Subject notes for UTS 21641
Description
This includes all lecture notes as well as additional notes from the textbook including chapter summaries Topics covered include: 1) Introduction 2) Sponsorship and Partnership 3) Event Sponsorship (1) 4) Event Sponsorship (2) 5) Corporate Social Responsibility and Event Sponsorship 6) Other Revenue Sources – Grants, Merchandising and Licensing 8 ) Other Revenue Sources – Fundraising, Donations, Hospitality services, Auctions and Competitions 9) Broadcast and Media 10) E-Marketing, Online and Technology
UTS
Semester 1, 2019
31 pages
10,921 words
$34.00
1
Campus
UTS, Broadway & Markets
Member since
January 2017