Marketing Foundations- Summary Notes
Subject notes for UTS 24108
Description
Lecture 1 - 11 including: Introduction to marketing Marketing research Consumer behaviour Business buying behaviour Segmentation, targeting and positioning Product Price Promotion Distribution (place) Services marketing Digital, social and non profit marketing
UTS
Spring session, 2019
15 pages
5,705 words
$29.00
1
Campus
UTS, Broadway & Markets
Member since
March 2020
Other related notes