Description

Complete textbook notes for MARK2071 Final Exam. Don't waste your time or money on the textbook! Topics covered: - International Marketing Overview - The Dynamic Environment of International Trade - Cultural Dynamics in Assessing Global Markets - Culture, Management Style, and Business Systems - The Political Environment - The International Legal Environment - Products and Services for Consumers - Integrated Marketing Communications and International Advertising - Pricing for International Markets


UNSW

Term 1, 2020


20 pages

9,062 words

$49.00

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