Description

Includes notes on the following topics: - Introduction to Public Relations - Origins of PR and Ethics & Professionalism - PR Theories - Strategic PR Planning & Management + Research and Evaluation - Media Relations + Internal Communication - Consumer PR + B2B PR


UOW

Semester 1, 2016


24 pages

6,878 words

$29.00

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Campus

UNE, Armidale

Member since

July 2015