MARK221 Public Relations Concepts notes
Subject notes for UOW MARK221
Description
Includes notes on the following topics: - Introduction to Public Relations - Origins of PR and Ethics & Professionalism - PR Theories - Strategic PR Planning & Management + Research and Evaluation - Media Relations + Internal Communication - Consumer PR + B2B PR
UOW
Semester 1, 2016
24 pages
6,878 words
$29.00
2
Campus
UNE, Armidale
Member since
July 2015