COM10007 Professional Communication Practice Lecture notes

Description

These detailed notes cover all 11 weeks of this unit's teachings, including definitions, explanations & examples for all key terms and concepts. Relevant diagrams & pictures are also included. TOPIC LIST: 1. Intro to prof comms - what is professional communication? - forms of communication 2. Channels & models of communication - dimensions of communication - transmission, Berlo's, Schramm's and Serial's communication models - transacting and context - construction of reality 3. Understanding communication - making sense & noticing thoughts - intra & inter personal communication - attribution theory - persuasion - verbal/ non verbal - types of listening 4. Culture & communication - what is culture? Socialization? Language? Intercultural communication? - high/low context cultures - stereotyping 5. Characteristics of communication (accuracy, clarity, conciseness, etc.) - competency levels - writer's block - word choice - abstract vs concrete - sentence types - pronouns 6. Specific communication forms & their conventions - email, memos, text, social media, posters, billboards etc. - tone of voice - aims/ objectives 7. Research - types of research - evaluating research - reports 8. Oral communication - forms & purposes - persuasive powermap - audiences - content & formats 9. Oral communication - presentations - structure - delivery tips - visuals 10. 'Business' communications - audience & public - public profile/relationships - PR, marketing, advertising - stakeholders - reputation 11. Organisation communication - internal business communication - content strategy - media releases & reactive media