Marketing Strategy

O. C. Ferrell, Michael Hartline, Bryan W. Hochstein

For sale by Olivia for $100

24415 MARKETING PLANNING & STRATEGY SUMMARISED FINAL NOTES!!!

Well-condensed notes including information on each topic to help you with study and preparation for...

13 pages, 4202 words

HD Marketing Planning and Strategy notes (24415)

Concise and recent MPS notes. I used subheadings, colour-coding and tables to divide the material in...

35 pages, 9272 words

MPS: Succinct Academic scholar's HD notes!!!

Topics Include: - Challenges of the current environment to marketers - Strategic Marketing Plannin...

19 pages, 6042 words

HD Marketing Planning and Strategy - 24415 with BONUS TEXTBOOK NOTES

These are well-condensed but detailed notes on each topic to help prepare for final exams and comple...

46 pages, 11527 words

ALL TOPICS SUMMARY (Used in open-book exam)

-Today's Challenges to Marketers -Strategic Marketing Planning -External & Internal Environmental...

19 pages, 3974 words

Excellent Marketing Planning and Strategy Exam Notes

All lecture topics covered, with inclusions from textbook. Topics Include: - Marketing in Today’...

49 pages, 7523 words

Marketing Planning & Strategy Study Notes - Full Lecture Notes

Full subject notes derived from lectures and textbook with diagrams included. Content includes: - T...

35 pages, 5276 words

HD Marketing Planning & Strategy revision notes

These revision notes cover all lectures under this subject. The notes include thorough sample case s...

13 pages, 4237 words

Marketing Planning and Strategy Full Succinct Notes

Topics include - marketing planning - environmental analysis - segmentation and customers - b...

19 pages, 3437 words

Concise HD Marketing Planning and Strategy Notes

Extensive Marketing Planning and Strategy notes compiled from both the textbook and lecture slides t...

48 pages, 9284 words

Claudia

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Kelly

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We had Jan as our lecturer! Best lecturer ever! He explained content really well and in an interesting manner. A really good subject with real-life applicable theories and matrices.

Anonymous, Semester 2, 2015